• Kurt Schmidt

Streamline Your Small Business with Cloud Storage

Make Cloud Storage Work for You, Thanks to These Innovative Features

Navigating the world of technology as a small business owner can be difficult. With so many different programs and types of software to choose from, how can you possibly know which one will be most effective in growing your business?

The short (and unfortunate) answer is: you can’t. But what you can do is make sure you’re taking full advantage of the technology you already have before investing in new products.

Cloud storage is an easy, efficient way to store all your files in one place, but if that’s all you’re using it for, you’re missing out on a lot of other benefits that come with it.

Keep reading to find out:

  • More about the basics of cloud storage

  • What cloud storage has to offer for small businesses

  • Why you should switch to cloud storage if you haven’t already

So, What Is Cloud Storage?

You’ve almost definitely heard of cloud storage, more colloquially known as “the cloud.” But what, exactly, is the cloud? Simply put, cloud storage is a service by which you can backup data remotely online in a secure, centralized location. With cloud storage, you can access your files from any device and share them with other users.

When you save something to “the cloud,” you’re actually saving your file to an infrastructure of data centers connected to a network of computer hard drives. This saves consumers from having to purchase the necessary technological equipment themselves.

The conveniency of cloud storage has caused it to become highly popular for both professional and individual use. Another contributing factor to its widespread adoption is cloud storage’s user-friendly nature. Plus, because most cloud storage services offer some kind of free plan, there’s really no reason not to use it.

Benefits of Cloud Storage for Small Businesses

Cloud storage has a lot to offer in addition to backing up your data, especially if you’re a small business owner. But even if you already have cloud storage, you might not be using it to its full potential. Here’s some of the ways you can make cloud storage work for you.

Manage Your Finances

Administrative tasks like finance management can be simplified through your cloud service provider. Managing your finances through a separate tool can result in disconnected information and redundancy, which in turn can lead to inconsistencies, errors, and wasted time. With the cloud, you can keep everything connected and be able to access your files from anywhere.

Service On-the-Go

Business through the cloud comes with higher levels of accessibility, which can make you available to clients at any time. As business becomes increasingly mobile, customers expect constant access to your services, no matter where they are or what time it is. Because the cloud offers such a great deal of flexibility, you can better meet this degree of demand without having to work nonstop.

Master the Web

Cloud service providers often have special plans for business owners that include different tools and resources that can help you optimize your online presence. Keep everything from design and branding to marketing and analytics organized and in one place.

Haven’t Made the Switch to Cloud Storage? Here’s Why You Should.

Disaster Recovery

The primary reason to use cloud storage is to protect your files in case of a disaster, such as a computer crash or malfunction. Even if you just accidentally exit out of a file without saving it, cloud storage can prevent you from having to start all over again.


Cloud storage is extremely conducive to collaborative projects. By sharing documents with other users, you can work together without having to be in the same room—or even the same country. This means you, your coworkers, and your clients won’t be limited by location, which makes doing business faster and easier. Similarly, if you have an office and move spaces, you don’t have to worry about transporting your records or losing files in the move.

Cost Reduction

With cloud storage, you don’t have to buy hardware you’d otherwise need to store all of your data—nor do you have to pay to power that hardware, insure it with warranties, or pay someone to navigate it. Even if you’re pretty savvy when it comes to technology, you’d be saving a great deal of time, and, as we all know when it comes to business, time is money.

Additionally, cloud storage is multi-tiered in pricing. It’s standard practice for cloud storage providers to offer various plans for different amounts of data. This means that you won’t have to pay for more than you need but have the option to upgrade to a bigger plan if your needs change.

Security Advantages

Ransomware and other types of malware have been known to spread through a network via encrypted files and documents, putting all of the devices connected to the network at risk. With cloud storage, your files are protected using multiple layers of security.

On your end, you’ll protect your account with a password and, depending on your settings, additional forms of verification, such as two-factor authentication. There will also be a way for you to monitor your account’s activity, so you’ll be able to see everything that’s happening with your files.

The provider’s end of security is more complex and usually involves various encryptions, certificate pinning, and other forms of cyber precautions.

Live in the Now with Cloud Storage

In today’s world, technology is a mandatory part of business, no matter what type of work you do. Staying up to date with the latest tech trends is a key to success when it comes to owning a small business, and right now, cloud storage is a dominating trend.

If you’re a business owner who already has cloud storage, it’s vital you understand the full extent of its benefits in order to ensure you’re getting the most out of your service plan. For business owners who don’t have cloud storage, upgrading to a storage service is a decision that will not only save you from appearing outdated, but could also save you time and money.

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